National And Local News - 2014

Forbes Magazine Names Leading Battery and Light Bulb Franchise One of the Best Franchises in America

PRESS RELEASE - 11/8/2014 - Holly Kleese (Fishman Public Relations)

As the franchise industry continues to gain momentum, Forbes magazine recently released its first-ever "Best" and "Worst" in franchising list. Batteries Plus Bulbs, the nation's first, largest and fastest growing battery and light bulb franchise, has been named one of America's Best Franchises, recognized for its continued growth, in addition to its outstanding, ongoing support of its franchise owners.


Local Veteran Finds Entrepreneurial Success in Battery and Lighting Franchise Ownership

NEWS ARTICLE - 11/5/2014 - A Focus on Veteran Entrepreneurs

Discipline, integrity, and work ethic are all skills that are developed when one enlists in the military, but the application of these traits doesn’t stop when one hangs up their uniform. Military veterans have been found to possess the skills required to open their own business. Bates Kennedy, formerly a NCO in the Army, opened his first Batteries Plus Bulbs franchise in 1996.


Military Vets Find Second Career

PRESS RELEASE - 10/27/2014 - By Marketta A. Davis (Staff Writer, pnj.com)

The end of a military career doesn't mean the skills learned no longer are useful. More often, military veterans are finding that their skill sets are useful in the civilian world, often allowing them to be their own boss.


Batteries Plus Bulbs Ranks Top For Vets

PRESS RELEASE - 10/16/2014 - Fishman PR & Marketing

Batteries Plus Bulbs , the nation's first, largest and fastest growing battery and light bulb franchise, has been named one of the top franchise choices for veterans by Military Times. The Best for Vets: Franchises 2014-15 ranking is targeted to current and former service members interested in owning their own business and recognizes Batteries Plus Bulbs as a leader in supporting veteran franchisees. Jane Watts is in the photo.


Leading National Battery & Light Bulb Franchise Launches "Smarter Power California" Campaign

PRESS RELEASE - 10/15/2014 - Fishman Public Relations

According to the U.S. Environmental Protection Agency (EPA), Americans could save 10 to 30 percent on their energy bills by taking advantage of energy-efficient products and services. While the state of California has already demonstrated exceptional efforts to help save energy, the nation's fastest-growing battery and light bulb retail chain is stepping forward to ramp up educational efforts by expanding its franchise presence throughout the state.


I Fixed My Broken iPhone Screen, and You Should Too

NEWS ARTICLE - 9/29/2014 - By Emily Price (Popular Mechanics)

Technology journalist Emily Price weighs the options for repairing or replacing her device, because of a shattered cell phone screen, Price decides to take matters into her own hands and writes a article detailing her experience purchasing an iPhone repair kit and attempting a DIY screen replacement.


How To Thrive In Specialty Retail: A primer in specialty retail tactics

NEWS ARTICLE - 9/26/2014 - By Russ Reynolds (TWICE.com)

There's no debating that specialty retail is a tricky business to be in, especially with increased competition from big-box stores, discount chains, wholesale clubs and online retailers like Amazon. Consumers are becoming increasingly fragmented — they're shopping online, in store or on-the-go using their mobile device. They're also becoming savvier in researching products, prices and reviews, often via social media, before making their purchase.


Women in Business: Q&A with Cathleen Stewart, VP of Marketing for Batteries Plus Bulbs

NEWS ARTICLE - 9/25/2014 - By Laura Dunn (Huffington Post)

Cathleen Stewart discusses experiences in the past that have helped form her into the leader she is today, the keys to striking a balance between family and career, and the challenges/highlights she’s faced during her time with Batteries Plus Bulbs.


Battery and Light Bulb Franchise Shines Bright in 2014 Entrepreneur Franchise 500® Rankings

PRESS RELEASE - 9/24/2014 - Stacy Rubenstein (Fishman Public Relations)

Ranking No. 79 overall, the acknowledgment recognizes the company for exceptional performance in areas including financial strength and stability, growth rate and system size. With more than 600 stores nationwide and in Puerto Rico, Batteries Plus Bulbs closed out 2013 having opened 55 new franchise owned stores with plans to open 55 more stores in 2014.


Franchise Brands Go Extra Mile to Help California Entrepreneurs Open Local Businesses

PRESS RELEASE - 9/23/2014 - Fishman Public Relations

When it comes to franchising in the state of California, it's clearly a buyer's market. With national chains ranging from fast-food to maid services and retail stores eager to expand their presence in the Golden State, franchisors are offering attractive incentive packages to recruit qualified franchisees into their systems.


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