National And Local News - 2013
National Battery and Light Bulb Franchise Has Energetic Growth Plans in California Batteries Plus Bulbs® Kicks Off Aggressive Expansion Strategy at West Coast Franchise Expo
PRESS RELEASE - 9/22/2013 - Holly Kleese (Fishman Public Relations)
One example is Batteries Plus Bulbs, a national franchise of more than 575 specialty stores with access to over 45,000 batteries, light bulbs and related products. As state policies have flipped the switch on a new era of longer-lasting, more efficient lighting options, the company is gearing up to expand aggressively throughout the state through franchise opportunities, especially in Southern California.
Batteries, Bulbs and More
NEWS ARTICLE - 9/5/2013 - By Melissa St. Aude (Casa Grande Dispatch)
One year ago Glenda Stewart teamed up with Batteries Plus Bulbs and recently opened her first store in Casa Grande and she looks forward to fulfilling a previously unmet need in the area. With access to over 45,000 different batteries, light bulbs, and related accessories Stewart is confident that residents and businesses in the Casa Grande area will find the products they need without traveling far from home.
Watts Up! Batteries + Bulbs: a Brilliant Power Couple
NEWS ARTICLE - 9/1/2013 - By Jeanne Chitty (Valley Business Front)
Batteries Plus Bulbs Regional Manager, Justin Schaper points to the 2007 Energy Independence and Security Act that will complete the phase out of traditional incandescent bulbs in 2014 as a key reason for branching into the light bulb market. Consumers desperately need a specialized retailer like Batteries Plus Bulbs who can assist them in finding the right products for their homes or businesses.
Battery Store Rebrands Itself to Include Light Bulbs
NEWS ARTICLE - 8/7/2013 - By Beth Anspach (Dayton Daily News)
Dayton Daily News reporter Beth Anspach asks the question, "With the arrival of so many new types of bulbs into the market, where does one even start?" Anspach talks to local franchisee John Alvarez for his take on how the company can assist people looking to create a more energy-efficient household. Alvarez says that since rebranding to include "Bulbs" in the company name, stores now have access to more than 15,000 light bulbs but where Batteries Plus Bulbs can really customers help is using their expertise to assist customers in finding the right bulbs for them.
Secrets of a Successful Franchise
NEWS ARTICLE - 8/5/2013 - By Elaine Pofeldt (Life Reimagined)
5 years ago when Angel Cartagena realized he wanted to go into business for himself he knew that he wanted the support of a national retail franchise.Cartagena couldn’t be more satisfied with his choice, Batteries Plus Bulbs. He credits the continued support that he receives from Batteries Plus Bulbs as a pivotal aspect of his success. Cartangena says that switching careers later in his life was a daunting decision but the upside has proven to be well worth it.
Batteries Plus Rebrands as Batteries Plus Bulbs Offering More than 15K Bulb Alternatives
NEWS ARTICLE - 7/29/2013 - By Lindsey Hickman (Citrus Heights Patch)
Batteries Plus Bulbs aims to resolve this confusion for the transition from energy-hungry incandescent bulbs to energy-efficient options like LEDs. Batteries Plus Bulbs encourages consumers to visit a location to receive expert advice on ways to reduce energy consumption in their homes and/or businesses. Don Tollefson owns five Batteries Plus Bulbs franchise stores in the Sacramento area and he praises the company’s dedication to guiding consumers through this confusing process and helping them find the bulbs that are right for them.
Franchise Changes Name to Batteries Plus Bulbs
NEWS ARTICLE - 7/23/2013 - By Kelly Johnson (Sacramentobizjournals.com)
Four battery stores in the Sacramento area are in the process of rebranding as part of a nationwide strategy put forth by the nation's largest battery and lighting franchise. Batteries Plus will now operate as Batteries Plus Bulbs to reflect the company's expansion and commitment into selling the widest selection of light bulbs. Franchisee of the Sacramento area stores, Don Tollefson and Batteries Plus Bulbs of Sacramento look forward to being the go-to source for all things bulb related come 2014.
California's Aggressive Energy-Efficiency Policy & Emerging Technology Help Power Local Growth of Battery and Light Bulb Franchise Los Angeles Targeted by Batteries Plus Bulbs® as Key Market in West Coast Expansion Plan
PRESS RELEASE - 7/16/2013 - Holly Kleese (Fishman Public Relations)
Los Angeles, Calif.—As California gladly flips the switch on a new era of longer-lasting, more efficient lighting options, continuing its charge as the country's leader in overall energy-efficiency, a national franchise of over 575 specialty stores that has access to over 45,000 batteries, light bulbs and energy-related products is primed to expand aggressively throughout the state, especially in Southern California.
Batteries Plus Bulbs Lights Up Market Hartland-Based Company Sees Significant Growth in Locations, Changes Name
NEWS ARTICLE - 7/10/2013 - By Katherine Michalets (Special to The Freeman)
CEO Russ Reynolds covers topics like the history of the company, franchise expansion, and the future of Batteries Plus Bulbs. He also provides insight into the recent rebranding efforts that incorporated "Bulbs" into the company name.
Getting a Jump
NEWS ARTICLE - 7/2/2013 - By Brian Smith (Weatherford Democrat)
Batteries Plus Bulbs has recently opened the doors of its newest location in Weatherford and regional manager for the company, Danny Fotter, discusses how the niche-retailer has evolved in recent years. Fotter says that the Weatherford location has already registered more impressive sales than other stores in the Fort Worth area.